E T Consultant

Working at the World Bank Group provides a unique opportunity for you to help our clients solve their greatest development challenges. The World Bank Group is one of the largest sources of funding and knowledge for developing countries; a unique global partnership of five institutions dedicated to ending extreme poverty, increasing shared prosperity, and promoting sustainable development. With 189 member countries and more than 120 offices worldwide, we work with public and private sector partners, investing in groundbreaking projects and using data, research, and technology to develop solutions to the most urgent global challenges. For more information, visit www.worldbank.org The World Bank Independent Evaluation Group (IEG) is responsible for evaluating the activities of the World Bank Group institutions. The Director-General of IEG reports directly to the World Bank Group's Board of Directors. The goals of evaluation are to provide an objective assessment of the results of the World Bank Group’s work and to identify and disseminate lessons learned from experience. IEG’s secondary mandate concerns “encouraging and assisting developing member countries to build effective monitoring and evaluation associations, capacities and systems”. IEG has a long-standing track record and strong reputation in evaluation capacity development globally. Since 2000, IEG’s evaluation capacity development (ECD) program has supported institutions and practitioners across the developing world, through dedicated learning products and studies; the International Program for Development Evaluation Training (IPDET), established in the early 2000s; the CLEAR centers, launched in the early 2010s; and other initiatives and partnerships. In 2020, IEG, in collaboration with its partners, founded the Global Evaluation Initiative (GEI). GEI pursues ECD through the lens of M E systems strengthening, with the objective to improve monitoring and evaluation frameworks, capacity, and use in supported developing countries for improved evidence-informed policy making. GEI’s approach, therefore, also addresses the broader institutional architecture, political economy, and network of actors in which M E functions operate. Within this broad domain, GEI maintains a strategic focus on evaluation when engaging with M E systems, ensuring its support strengthens evaluation capabilities and/or evaluative thinking and practice. GEI works at two mutually reinforcing levels: 1) partnering with governments to strengthen national M E systems; and 2) advancing evaluation practice globally and regionally by coproducing knowledge and building a cadre of evaluators and M E practitioners across government, civil society, academia and non-governmental organizations (NGOs). As GEI's programme portfolio expands, communications and knowledge-management requirements have grown substantially. Editorial products, knowledge products, newsletters, digital channels, campaigns, donor communications, partner outreach, multimedia content, events, webinars, podcasts, social media engagement and digital platforms now require ongoing strategic coordination and professional management. Purpose of the role GEI seeks to recruit a highly motivated and experienced Extended Term Consultant (ETC) to support GEI’s communications and knowledge management team. The Editor Digital Communications Consultant role consolidates two communications functions that GEI has historically run separately —editorial leadership and digital communications — into a single, continuous role. Working in close collaboration with the Senior Knowledge Management Officer, who leads GEI’s communications function, the consultant supports quality, clarity and coherence of what GEI publishes, and manages GEI's digital presence across its corporate channels and platforms, including globalevaluationinitiative.org, betterevaluation.org and the gLOCAL web presence. Working within the Communications Knowledge Management Team, the consultant crafts compelling content, in line with GEI’s strategic messaging, that demonstrates impact and supports fundraising, and leverages digital platforms and data to reach and engage policymaker, public-sector, private-sector and development audiences. The role suits a strategic thinker with strong day-to-day project-management skills, fine attention to detail, and the ability to work across a matrixed, multicultural and multilingual environment. The position will be based in Brussels, Belgium. The ETC term will be for an initial period of 1 year, beginning December 18, 2026 and may be extended if successful (up to 3 years). The ETC will report to the GEI Program Manager. Responsibilities 1. Communications product development KEY TASKS

• Write, edit and copyedit strategic communications products, including blogs, donor communications, web copy and editorial content, consistent with GEI’s strategic messaging.
• Develop and implement storytelling strategies and craft compelling Stories of Change that convey strategic messages and demonstrate GEI's impact across platforms and channels, coordinating closely with GEI’s monitoring, evaluation and contribution analysis work to align implementing partner engagement and minimize partner burden.
• Provide constructive feedback and suggested revisions to authors and contributors to improve clarity, structure and overall quality and to align outputs with GEI strategic messaging.
• Maintain and update (as needed) editorial standards, the GEI style guidelines, templates and resources that support consistent, high-quality production across the partnership.
• Manage the editorial process end to end — scheduling, prioritising tasks and tracking progress to meet deadlines.
• Conduct fact-checking, proofreading and final quality-assurance checks before publication. DELIVERABLES
• Edited and published communications products (blogs, donor materials, web copy).
• A pipeline of published Stories of Change demonstrating GEI's impact, with a maintained narrative bank for reuse.
• A maintained GEI editorial style guide and reusable templates.
• An editorial calendar / production tracker kept current across the portfolio. 2. Social media digital engagement KEY TASKS
• Refine and execute a global digital strategy for GEI that leverages the websites, online outreach products and all corporate social-media channels, including BetterEvaluation channels.
• Ensure a regular flow of agreed, on-brand content that increases GEI's digital footprint and engagement with target audiences.
• Establish, track and report on key performance indicators (KPIs) for web, social media and events; produce monthly digital performance reports and translate data into strategic insights for the communications team.
• Help identify relevant influencers in GEI's areas of work to amplify campaigns and messaging.
• Monitor and help mitigate reputational risk across digital channels. DELIVERABLES
• Content calendars and published posts and campaigns across GEI and BetterEvaluation channels.
• Quarterly digital performance / KPI reports with actionable recommendations.
• Audience and engagement analytics that inform ongoing strategy. 3. Internal partner-network communications KEY TASKS
• Lead production of GEI's annual report — coordinating, commissioning and editing contributions from across the implementing and associate partner network and steering the report through to publication.
• Establish and maintain effective working relationships and communication channels with external stakeholders and GEI's Implementing Partners.
• Work with WBG internal stakeholders (IEG, ECR and other relevant WBG units) to increase cross-promotion, collaboration, innovation and audience engagement.
• Coordinate the GEI Comms Network / community of practice; copyedit, publish and integrate contributions received from partners.
• Engage continuously with the rest of the communications team (including design specialist, video editor independent contractors) to deliver quality products on time. DELIVERABLES
• GEI's annual report produced, edited and published on schedule.
• Partner and network contributions edited, integrated and published on schedule. 4. Communications / visibility strategy and planning KEY TASKS
• Contribute to, operationalise and keep current GEI's communications and visibility strategy across channels, audiences and campaigns.
• Suggest strategic messages that position GEI as a thought leader on national M E systems strengthening and support ongoing fundraising efforts.
• Define and communicate, throughout the GEI Comms Network, the agreed standards and processes that support platform-, audience- and campaign-specific strategies.
• Support planning and coordination of campaigns around key events, report launches and multimedia storytelling, ensuring coherent user journeys and audience segmentation for organic and, where relevant, paid activities. DELIVERABLES
• A communications style guide and key messages, revised periodically, and an editorial calendar.
• Campaign plans for flagship moments (e.g. report launches, gLOCAL, the NEC conference).
• Comms Network standards and process notes. 5. Dissemination (newsletters, blogs, podcasts, webinars) KEY TASKS
• Produce the GEI and BetterEvaluation newsletters, and copyedit and publish contributions received from partners. DELIVERABLES
• Regular GEI and BetterEvaluation newsletters.
• Digital assets supported and disseminated.