UNICEF works in over 190 countries and territories to save children’s lives, defend their rights, and help them fulfill their potential, from early childhood through adolescence.

At UNICEF, we are committed, passionate, and proud of what we do for as long as we are needed. Promoting the rights of every child is not just a job – it is a calling.

UNICEF is a place where careers are built: we offer our staff diverse opportunities for professional and personal development that will help them reinforce a sense of purpose while serving children and communities across the world. We welcome everyone who wants to belong and grow in a diverse and passionate culture, coupled with an attractive compensation and benefits package.

Visit our website to learn more about what we do at UNICEF.

For every child, better future.

Learn about what we do to create a fair chance for every child in Thailand, click here.

How can you make a difference? 

As a central driver of innovation within the Private Sector Fundraising and Partnerships (PSFR) team, the Fundraising Officer (Product Development) plays a pivotal role in translating strategic vision into tangible fundraising solutions. Anchored in the team's broader goals to diversify income streams, deepen audience engagement, and accelerate growth through segmentation and funnel-based marketing approaches, this role leads the end-to-end lifecycle of fundraising products—from ideation and market analysis to launch and optimization. By aligning product strategies with evolving donor behaviors and UNICEF's mission, the incumbent ensures that offerings are not only responsive to market needs but also scalable and impactful. Their leadership of cross-functional teams fosters collaboration across communications, digital, and donor engagement units, ensuring that each product contributes meaningfully to the organization's revenue targets and strategic ambitions for 2026-2030.

In the center of the PSFR team, the Fundraising Officer (Product Development) leads the product development and innovation function, develops product roadmaps, manages product lifecycles, allocates resources, and ensures alignment with market and audience needs and organizational goals. Specifically, the incumbent will guide the success of a product and lead the cross-functional team that is responsible for improving it. This role is essential in driving the organization's growth, enhancing its impact, and fostering innovation. The incumbent will develop product strategies, analyze market trends to inform product development, and ensure that products meet customer needs. Responsibilities include leading the development and improvement of products that support UNICEF's mission and goals. The incumbent will work closely with other teams to ensure that product management aligns with organizational objectives.

Major responsibilities:

Product Management

• Understand and report on product performance and identify gaps and improvements
• Guide product development, ensuring that it aligns with organizational objectives.
• Lead the product team, providing coaching, training, and support to achieve performance targets.
• Develop product strategies, leveraging market research and data-driven insights.
• Ensure that products meet customer needs, taking into account donor feedback, insights and industry best practices.

Strategic Planning and Analysis

• Conduct market research to identify trends and opportunities for product development.
• Use data-driven insights to develop and implement innovative solutions that address organizational challenges.
• Develop business cases for product initiatives, ensuring that they are financially viable and aligned with organizational objectives.
• Participate in annual planning and budget planning processes to secure resources for product initiatives.

Stakeholder Management and Risk Management

• Build and maintain relationships with key stakeholders, both internal and external, to ensure effective product management operations.
• Manage risks associated with product activities and escalate issues as necessary.
• Ensure compliance with relevant regulations and standards related to product management operations.

Other Responsibilities

• Participate in knowledge-sharing platforms and processes to support the Digital Talent & Knowledge Management Strategy.
• Provide technical expertise in product management tools and techniques.
• Support the development of investment plans and business cases as required.

Key expected deliverables:
• Successful development and improvement of products that support UNICEF's mission and goals.
• Comprehensive and actionable reports on product initiative performance.
• Enhanced collaboration and coordination within the organization.
• A culture of innovation that encourages creativity and risk-taking.

Impact of Results:
• The Private Sector Plan developed for the country office is aligned with UNICEF’s global private sector strategy and is translated into concrete plans and measurable goals.
• Goals set out in the country office’s Private Sector Plan are achieved, which will help enable UNICEF to achieve programme goals at national and global levels.
• The private sector team is motivated, performing at its best and achieving results.
• Decisions are made effectively on fundraising and partnership strategies. Plans are implemented, managed, monitored and evaluated efficiently and effectively in order to maximize results.
• PSFR roles and responsibilities in the country office are clear for all staff to contribute and ensure the entire country office collaborates to achieve PSFR goals.

To qualify as an advocate for every child you will have…

Minimum requirements:

Education requirement:
A first level university degree in Business Administration, Marketing, Communications, or a related field is required. Additional training in a related field is an asset

Experience required:

• A minimum of two years of progressively responsible work experience in product management, with a proven track record of developing and launching successful products. Experience in the private sector or a similar industry.
• Experience in, and knowledge of, the country context is an asset.
• Relevant marketing experience, especially digital marketing, will be considered as contributing to this work experience.
• Product Research, Development and Omni Channel Journey Design Experience.
• Familiarity with the private sector.
• International fundraising experience is an asset.
• Previous managerial experience, including leading teams, projects, or cross-functional initiatives is essential.

Language requirements:

• Fluency in Thai and English is required (written and spoken). (A valid TOEIC score of at least 855: Listening and Reading section is required.)
• Knowledge of another official UN language (Arabic, Chinese, French, Russian or Spanish) is an asset.

 Capabilities Required:

• Excellent communications and negotiation skills, verbal and written, with the skills to influence and align diverse stakeholders.
• High level of creativity and innovation in product design, with meticulous attention to detail and audience experience.
• Proven ability in the research, development and launch of new fundraising or commercial products using audience insights and market intelligence.
• Experience with developing Business Cases to secure leadership and stakeholder endorsement.
• Ability to prioritize effectively aligned to audience needs and business goals.
• Understanding of UX principles, journey design and best practice.
• Strong business acumen and data driven mindset.
• Ability to think critically and adapt to changing market conditions and donor behaviors.
• Proactive approach with a growth mindset.
• Flexibility and motivation to achieve product management goals and objectives.
• Proficiency in Microsoft Office Suite and other relevant software tools.

For every Child, you demonstrate...

UNICEF’s Core Values of Care, Respect, Integrity, Trust and Accountability and Sustainability (CRITAS) underpin everything we do and how we do it. Get acquainted with Our Values Charter: UNICEF Values

The UNICEF competencies required for this post are…

• Demonstrates Self Awareness and Ethical Awareness (1)

• Works Collaboratively with others (1)

• Builds and Maintains Partnerships (1)

• Innovates and Embraces Change (1)

• Thinks and Acts Strategically (1)

• Drive to achieve impactful results (1)

• Manages ambiguity and complexity (1)

Familiarize yourself with our competency framework and its different levels.

Please submit application and relevant documents no later than 23 April 2026

UNICEF is here to serve the world’s most disadvantaged children and our global workforce must reflect the diversity of those children. The UNICEF family is committed to include everyone, irrespective of their race/ethnicity, age, disability, gender identity, sexual orientation, religion, nationality, socio-economic background, or any other personal characteristic.

We offer a wide range of measures to include a more diverse workforce, such as paid parental leave, time off for breastfeeding purposes, and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements.

UNICEF does not hire candidates who are married to children (persons under 18). UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority, and discrimination. UNICEF is committed to promoting the protection and safeguarding of all children. All selected candidates will undergo rigorous reference and background checks and will be expected to adhere to these standards and principles. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.

UNICEF appointments are subject to medical clearance. Issuance of a visa by the host country of the duty station is required for IP positions and will be facilitated by UNICEF. Appointments may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Should you be selected for a position with UNICEF, you either must be inoculated as required or receive a medical exemption from the relevant department of the UN. Otherwise, the selection will be canceled.

Remarks:

As per Article 101, paragraph 3, of the Charter of the United Nations, the paramount consideration in the employment of the staff is the necessity of securing the highest standards of efficiency, competence, and integrity.

UNICEF’s active commitment to diversity and inclusion is critical to deliver the best results for children.

Government employees who are considered for employment with UNICEF are normally required to resign from their government positions before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if a visa or medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason. 

UNICEF does not charge a processing fee at any stage of its recruitment, selection, and hiring processes (i.e., application stage, interview stage, validation stage, or appointment and training). UNICEF will not ask for applicants’ bank account information.

All UNICEF positions are advertised, and only shortlisted candidates will be contacted and advance to the next stage of the selection process. An internal candidate performing at the level of the post in the relevant functional area, or an internal/external candidate in the corresponding Talent Group, may be selected, if suitable for the post, without assessment of other candidates.

Additional information about working for UNICEF can be found here.