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Communication Officer (Digital Media), P-2, TA (364 days), # 127819, Media/PR Services for Fundraising, PFP, Geneva, Switzerland
United Nations Children's Fund (UNICEF)
P-2 Entry Professional Temporary Internationallly Recruited
Job Expired 5 Mar 2024
Posted 1 month ago
Job Description

UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential. Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.

And we never give up.

The UNICEF Division of Private Fundraising and Partnerships (PFP) is dedicated to achieving key objectives encompassing income generation, influence, and brand recognition. The division remains committed to executing the UNICEF Strategic Plan and the Global Communication and Advocacy Strategy. Concurrently, UNICEF is developing a new Global Communication and Advocacy Strategy to align with the updated UNICEF Strategic Plan, 2022–2025.

In line with its mission to present a consistent and coherent organizational image, UNICEF has created a Global Brand Strategy. This strategy will serve as a foundational framework for communication efforts, ensuring that expressions of the organization’s identity, principles, and values are harmonized across all communication channels.

Within PFP, the Strategic Communications, Media, and PR Services for the Fundraising team in the Marketing and PR Services section seeks the expertise of a Communication Officer (Digital Media). The Communication Officer (Digital Media) will play a vital role in social media content development, social media management, and Thought leadership digital activation, supporting private sector engagement, visibility, and high-value marketing objectives. By working with the Communication Specialist (digital media), the officer will ensure PFP digital media activation during key moments for private sector engagement, such as WEF, UNGA, and COP.


For every child, a Champion

The Communication Officer (Digital Media) will work closely under the guidance of the Communication Specialist (Digital Media) and with team leads in the Communication for Partnerships team, Content Team, and relevant National Committees counterparts. This will include social media pack development, development of communication assets and materials, management of social media channels, and monitoring and reporting of PFP channels (LinkedIn and X).

The Communication Officer (Digital Media) will be responsible for Thought Leadership digital activation, promoting content, and co-managing social media channels.

Furthermore, the Communication Officer (Digital Media) will support PR and media relations during emergencies and crises when needed.

How can you make a difference?

The Communication Officer (Digital Media) will be pivotal in maintaining UNICEF’s PFP leaders' social media channels, supporting Global Visibility requests from private sector engagement, and thought leadership digital activation. The expected responsibilities of this role include.

  1. Develop Comprehensive Social Media Plans and Social Media Content for Thought Leadership
  • Provide the team with copy and visual elements to effectively position UNICEF PFP Thought Leaders' social media accounts during significant events such as UNGA, COP, and WEF and to engage with private sector partners.
  • Finalize Tailored Social Media Packages for UNICEF PFP Markets
    • Prepare finalized social media packages encompassing copy, content, and hashtag strategies tailored for diverse UNICEF PFP markets.
  • Design Visually Appealing Graphics for social media.
    • Produce visually captivating designs that enhance the impact of social media messages and campaigns.
  • Collaborate on Video Production with Content Team
    • Coordinate with the content team to conceptualize and develop engaging videos to complement social media content.
  • Analyze and Report Social Media Performance
    • Conduct regular analysis of social media channel performance and provide detailed monthly analytics reports to the PR and Media team for informed decision-making.
  • Facilitate Training and Webinars on social media and Digital Fundraising
    • Assist in the creation of training materials and guidelines for social media and digital fundraising.
    • Conduct webinars aimed at enhancing the UNICEF PFP team's LinkedIn presence and social media capabilities.
  • Coordinate Digital Communication and Partnership Engagement
    • Collaborate with colleagues on digital communication initiatives and partnership engagement activities.
    • Monitor and analyze partnership activities and provide insights for strategic collaboration opportunities.
  • Support Marketing and PR Requests for Fundraising Team and Country Offices
    • Assist with relevant requests from the Marketing and PR services for the fundraising team, UNICEF National Committees, and PSFR Country Offices.
  • Provide Coordination Support for Crisis/Humanitarian Communication Work
    • Offer coordination support to the Media and PR team during humanitarian emergencies.
    • Assist in managing media requests and crisis communication activities as required.


    The Communication Officer is instrumental in orchestrating digital communication strategies and engagement initiatives. The candidate will craft compelling social media strategies tailored for global thought leadership events, while also curating market-specific content packages. Their visually captivating graphics enhance the impact of social media campaigns, complemented by detailed performance analysis reports guiding organizational decisions. Additionally, the Officer facilitates capacity building through training materials and webinars on social media. Collaborating on digital initiatives and supporting marketing and PR requests ensures cohesive communication strategies. During crises, they provide crucial coordination for effective communication responses on digital media. The Communication Officer significantly elevates UNICEF's visibility, partnerships, fundraising efforts, and crisis communication capabilities.

    Estimated Duration of the contract

    • 364 days

    Reporting To:

    • Communication Specialist (Digital Media), UNICEF PFP

    Working Place:

    • The official duty station is Geneva, Flexible work arrangements can be considered.

    To qualify as a champion for every child you will have…


    • A first-level University Degree in a relevant field: Communication, Arts, Philosophy, Journalism, Design and Architecture or similar is required.


    • A minimum of two years of relevant professional experience in social media management and design for digital products within an International Organization is required.
    • Two years of Graphic Design experience is required.
    • Production of digital content for thought leadership in International Organizations is required.
    • Social media strategy development, with a focus on LinkedIn and X experience is an asset.
    • Proven experience in social media planning, campaign coordination, execution, monitoring, and reporting is an asset.
    • Social Media Marketing is an asset.
    • Exposure to private sector fundraising is an asset.
    • Experience supporting humanitarian programming an asset.
    • UN/UNICEF experience is an asset.

    Language requirements:

    • Fluency in English is required. Knowledge of another official UN language especially Arabic, French and Spanish is an asset. 

    For every Child, you demonstrate...

    UNICEF’s Core Values of Care, Respect, Integrity, Trust and Accountability and Sustainability (CRITAS) underpin everything we do and how we do it. Get acquainted with Our Values Charter: UNICEF Values

    The UNICEF competencies required for this post are...

    • Demonstrates Self Awareness and Ethical Awareness (1)
    • Works Collaboratively with others (1)
    • Builds and Maintains Partnerships (1)
    • Innovates and Embraces Change (1)
    • Thinks and Acts Strategically (1)
    • Drives to achieve impactful results (1)
    • Manages ambiguity and complexity (1) are required.

    During the recruitment process, we test candidates following the competency framework. Familiarize yourself with our competency framework and its different levels: competency framework here.

    UNICEF is here to serve the world’s most disadvantaged children and our global workforce must reflect the diversity of those children. The UNICEF family is committed to include everyone, irrespective of their race/ethnicity, age, disability, gender identity, sexual orientation, religion, nationality, socio-economic background, or any other personal characteristic.

    We offer a wide range of benefits to our staff, including paid parental leave, breastfeeding breaks, and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements.

    UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority, and discrimination. UNICEF is committed to promote the protection and safeguarding of all children. 


    UNICEF appointments are subject to medical clearance. Issuance of a visa by the host country of the duty station, which will be facilitated by UNICEF, is required for IP positions. Appointments are also subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Should you be selected for a position with UNICEF, you either must be inoculated as required or receive a medical exemption from the relevant department of the UN. Otherwise, the selection will be cancelled.

    UNICEF also adheres to strict child safeguarding principles. All selected candidates will undergo rigorous reference and background checks and will be expected to adhere to these standards and principles. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.

    Government employees that are considered for employment with UNICEF are normally required to resign from their government before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if a visa or medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason.

    Only shortlisted candidates will be contacted and advance to the next stage of the selection process.

    This position is no longer open.