Human-Centered Design Research Consultant
Population Services International (PSI)
Location: Maputo (Mozambique)
B Hardship
Apply Now
Added 4 months ago
Job Description

Terms of Reference: Human-Centered Design Research Consultant

Department/Project: PSI Mozambique/ PEER

Term: June 2019 – December 2021

Who we are

We’re Population Services International (PSI), the world’s leading non-profit social marketing organization. PSI is reimagining healthcare, by putting the consumer at the center, and wherever possible - bringing care to the front door. We are working to fix market failures, shape future health markets and shift policy and funding to better support consumer empowered healthcare. There are over 9,000 “PSI’ers” around the world. All with unique skills that we bring to the critically important work that we do.

Partner with us!

PSI is looking for an individual or a firm with expertise in Human Centered Design to develop educational/promotional materials and job aids within the field of sexual reproductive health programs. The individual will work in close coordination with PSI’s Director of Programs, Marketing Director, and PSI’s global marketing and health teams.

Project Context

PSI is launching a USAID-funded project focused on the provision of integrated cervical cancer screening and voluntary family planning services in Maputo and Gaza provinces. The project is testing multiple service delivery models through fixed and mobile outreach to reach women above 30 years and women living with HIV. Women will be offered integrated voluntary family planning and cervical cancer screening services (e.g., HPV testing). All women who test positive for high-risk HPV will be offered preventive treatment using thermal ablation and/or additional follow up, as needed.

Your contribution

Building on existing materials that PSI has used in similar interventions for voluntary family planning and cervical cancer prevention projects, the consultant is expected to develop integrated tools/job aids and messaging for both health providers and intended clients who are eligible for voluntary family planning and cervical cancer ‘screen and treat’ services. The materials produced will be used to support ongoing project activities, including to sensitize and counsel women for cervical cancer screening, counsel for choice amongst available family planning methods and inform women about follow up for preventive treatment options available to them. The consultant will be responsible for working with the project team, lead the creative design process, lead the co-development of ideas and testing iterations of materials and tools clients and health providers. The process will be documented through insights, co-design and sprint reports. At the end of the consultancy, recommendations for improvements of the existing tools and materials are expected, with at least one additional high-fidelity prototype for providers and users.

What are we looking for?

The consultant may be an individual consultant or a firm, with strong quantitative, qualitative and analytical abilities. We’d like to see someone with experience assessing complex behaviors using Human Centered Design approaches within the field of health, preferably within Mozambique or Africa. We’d like someone with demonstrated ability to engage with a diverse team, while delivering well thought though, detailed work is required. A strong communicator, verbally, in writing and visually, that can simplify complex ideas into compelling summaries. Fluency in written and spoken Portuguese and English is a requirement.


The consultant will be required to deliver:

  • A client journey map identifying the physical and behavioral evolution of care from exposure to health messages, to her decision to go for one or both services, services provided, follow up for women 30 years and above and women living with HIV. The journey map should identify key points along the journey during which public health interventions (communication channels, key health messages) may intervene to build knowledge and motivation for target groups to seek these services.
  • A provider journey map identifying the physical and behavioral process for formal and informal health providers in promoting and providing integrated voluntary FP and cervical cancer services, as well as, to both adopters and non-adopters, to inform how we can better design the client messaging, and improve promotion and provision of integrated services.
  • Prototyping report in which the consultants and PSI staff apply the interventions to refine and demonstrate effectiveness of the proposed concepts.
  • Final validated prototype concepts (designs, messages/transcripts of qualitative data used to develop messages, visuals, etc) to be applied at scale during the project.

Interested in applying:

Please submit:

  • A proposed methodology and work plan
  • A budget outlining assumptions of fees, travel and prototyping expenses
  • Examples of similar work you have performed and references from the clients

Please send submissions to


The majority of the work is expected to be undertaken during the project startup phase between January – March 2020. Additional follow up work may be commissioned at a later stage during the project’s duration and up until December 2021.


The total budget for this work is $55,000 inclusive of fees, taxes, travel and accommodation costs, workshops, prototyping and any other costs arising from this engagement.

About PSI

Population Services International (PSI) is a global nonprofit organization focused on the encouragement of healthy behavior and affordability of health products.  PSI was founded in 1970 to improve reproductive health using commercial marketing strategies and has expanded to work in over 50 countries in the areas of malaria, family planning, HIV, diarrhea, pneumonia and sanitation. PSI is headquartered in Washington, DC.

A hallmark of PSI is a commitment to the principle that health services and products are most effective when they are accompanied by robust communications and distribution efforts that help ensure wide acceptance and proper use.

PSI works in partnership with local governments, ministries of health and local organizations to create health solutions that are built to last.